Alex CruzAthletics Coach
Alex Cruz was born and raised in Los Angeles. His first passion and competitive sport was Martial Arts (Tae Kwon Do). He studied at Do San TKD, one of the top studios in California, for eight years, was a three-time State Champion. He also fought in the '92 Junior Olympics in Florida. Coach Cruz started coaching basketball at various parks and recreation departments when he was 15, coached travel basketball and AAU for almost 10 years with multiple programs, and started his own youth program (First Step Basketball) in 2007 to help develop young children who wanted to play at the next level. Cruz has coached varsitybasketball at Calabasas High School, Robert Fulton Prep, and Ivy Academia.
He has trained and guided numerous young players to help them reach their goals as successful varsity, collegiate, and professional athletes.
Coach Alex holds a Double-Goal Coach: Coaching for Winning and Life Lessons certification through the Positive Coaching Alliance.